Sunday, November 22, 2020

Hermann's Whole Brain Thinking - Design Thinking

 As my course for Business and Digital Transformation is in full swing, here are some key takeaways from this amazing course with some world renowned lecturers who have been there done that :

There are 4 queadrants or  equal segments of the human brain ; How much of the time my brain is spent at each quadrant, I need to be cognizant, and not be goverened by the circumstances around me, or based on the job function which I perform most of the week or the year. This way, my decisions will be based on whole brained thinking rather than emotional or feelings based which many of us are wont to do. "To go with the flow" is simply a non thinking decision which is to the detriment and will pull down many people's aspirations.



Left Top                            Right Top 

Logical                                Holistic 

Analytical                            Intuitive

Fact Based                         Integrating

Quantitative                        Synthesizing

Left Bottom                        Right Bottom 

Organized                            Interpersonal

Sequential                            Feelings Based

Planned                                Kinasthesic                

Detailed                                Emotional 

As a small business leader, I must perform and do the following :

a) Ask catalytic questions

b) Collect data

c) Experiment

d) Embed innovation skills

e) WALK the TALK

f) Expect others to do the same ; and push them in that direction

To that ends, for Innovative Design Thinking, I need to do the following :

1. Learn from other people's mistakes and successes

2. Find patterns in the events unfolding before me

3. Design principle future proofed products

4. Make tangible these products into sales and revenue

5. Iterate relentlessless.


DEFINE -->    DISCOVER  -->   DEVELOP  -->   DESIGN

ASK BOLD     USER NEEDS    CONCEPT         PROTOTYPE  -->  DELIVER

QS                  & TRENDS         BENEFITS      < SECURE SPONSORS>

                                                                           < LAUNCH PLAN>

                                                                        <COMMERCIALISE> 



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